Why there is no ready-made price list
The phrase “corporate website” covers a five-page brochure site as well as a bilingual system with a product catalog, quote forms landing in a CRM and data fed from an ERP. Those two cannot be priced alike. If an agency quotes a number before asking anything, they are quoting their standard package — not your need.
The eight items below explain almost the entire difference between web design quotes. Mark which ones apply to your project and you can compare the quotes you receive on a sound basis.
Cost Factors
The eight items that set a website’s cost
Depth of design
The gap between a site built on a ready-made theme and an original design derived from your brand identity is the single largest cost item. Original design means wireframes, interface design and revision rounds as distinct work stages; a template skips them, but the site ends up looking like your competitors’.
Page count and template variety
What drives cost is not the number of pages but the number of distinct page types. Forty product pages come from one template; a home page, product detail, reference, blog and contact page mean five separate designs.
Content production
If copy, photos and video are ready on your side, this item shrinks. Writing the copy, shooting product photography or reworking existing visuals is separate work — and the step that most often delays a project.
Number of languages
A second language doesn’t just double the content: it means a separate URL structure, hreflang setup, language-specific forms and contact details, and duplicated records in content management. Translation cost sits on top of that.
Integrations
If the site stands alone, cost is predictable. Once quote forms must land in a CRM, products must be fed from an ERP, or a booking or payment flow is required, the work moves from website territory toward software development.
Scope of SEO setup
Technical SEO — heading structure, canonicals, structured data, sitemap, speed optimization — is part of our delivery. Keyword research, content planning, producing new pages and ongoing SEO work form a separate scope with separate pricing.
Infrastructure and hosting
Server, domain, SSL and e-mail are annual costs rather than one-off items. For high-traffic or image-heavy sites they change; we recommend a suitable plan before setup.
Maintenance and support
Launch day isn’t the end of the project. A maintenance scope is agreed for updates, security patches, backups, content changes and possible fixes. The wider that scope, the higher the annual cost.
When planning the budget
When comparing quotes, compare the scope
The gap between two quotes is usually not “a different price for the same work” but a different scope of work. Two numbers can’t be compared without asking whether the design is original, how many page types are drawn, who produces the content and whether maintenance is included.
Calculate the total cost of ownership
The build fee is only one part of the picture. Adding annual hosting, maintenance, content updates and pages you’ll add later makes the decision clearer. What you still have a year on matters more than the size of the first invoice.
Define what the site should return
The expected outcome from a corporate site is usually one of three: better-qualified enquiries, visibility in export markets, or standardizing the information you give existing customers. Once you know which one you want, where the budget should go becomes clear too.
So how do we price it?
In the discovery call we mark the eight items above with you one by one. Then we put page types, number of languages, integrations and maintenance scope in writing and give a fixed quote — no number that shifts mid-project. The full scope is on our corporate web design service page.
Frequently asked questions
Let’s set the scope and share the quote
Once page types, languages, integrations and maintenance scope are clear, we give a fixed price.