Selected Work
AGORA

An integrated system that runs tourism operations from a single center.

We brought sales, reservations, operations, customer relations and finance together on a single data structure.

Client: Antonina TourismTourism ERP · CRM · Finance · OperationsOngoing
AGORA main management screen
Antonina Turizm

Context

Different departments, one operation.

Antonina Tourism’s sales, reservation, operations and finance processes ran across separate tools and manual workflows. Information was hard to reach, and the same work was repeated between departments.

We observed the process on site and worked with each department separately. We designed and built AGORA as an operations system that runs this work from one center and grows with the company.

6
departments interviewed
20+
analysis & design sessions
4 ay
discovery, analysis & design

What we delivered

  • Process analysis & discovery
  • UX research & information architecture
  • Interface (UI) design
  • Software development
  • System architecture & data model
  • Payment & service integrations
  • Launch, training & maintenance

Problem

A growing operation, scattered information.

01
Scattered data

Customer, sales and reservation data were kept in separate places.

02
Manual handover

Information moved between sales and operations teams by hand.

03
Finance on its own track

Collections and reporting ran independently of operational data.

How it worked before

Sales spreadsheets
Customer and quote records in separate files
Reservation records
Hand-kept lists that changed from tour to tour
Collections and accounting
Payment tracking running apart from operations
Manual handoverEmail, phone calls and copy-pasted sheets
Sales team
Re-enters the same information
Operations team
Hunts for the up-to-date list
Finance team
Matches collections by hand

Solution

Not a single piece of software — a connected way of working.

01

Sales and customer management

We brought the path from lead to quote to confirmed sale into one structure.

agora / sales
CRMMüşteriler
Müşteriler
Yeni Müşteri
Tüm MüşterilerAdayAktifPasif
Ara…
TemsilciKaynakEtiket
Filtrele
MüşteriİletişimKaynakTemsilciSon GörüşmeAçık TeklifDurumToplam Satış
Web SitesiAktif
TelefonAday
E-postaPasif
ReferansAktif
Web SitesiAday
TelefonPasif
E-postaAktif
ReferansAday
Web SitesiPasif
123
4 stagesLead, meeting, quote and sale progress on the same record.
One customer recordRequests, meeting history, open quotes and sales are held in one place.
02

Reservations and operations

We connected tours, rooms, capacity, passengers and operational data so they work together.

agora / ops
TurlarRezervasyonlarYeni
Yeni Rezervasyon
1Tur Bilgisi
2Yolcular
3Ödeme
Tur Bilgisi
Tur
Kalkış Tarihi
Dönüş Tarihi
Oda Tipi
Yolcu Sayısı
Kontenjan
Satış Temsilcisi
Kaynak
Sözleşme Şablonu
Kupon
Rezervasyon Notu
Yolcu Bilgileri
Düzenle
Düzenle
Düzenle
Yolcu Ekle
Özet
Kontenjan
Yolcu
Birim Fiyat
Toplam
Kalan Kontenjan
Devam EtTaslak Kaydet
Reservation record
Rezervasyon Detayı
Onaylandı
Toplam Kontenjan
Dolu
Boş
YolcuDoğum TarihiOda Tipi
Sözleşme OluşturOperasyona Gönder
One recordTour, room, capacity and passenger data belong to the same reservation.
Live capacityRemaining capacity updates as the form is filled in.
03

Collections and finance

We tied payment links, installments, refunds and financial reporting to sales data.

agora / finance
FinansTahsilatlar
Tahsilatlar
Toplam Tahsilat
Bekleyen Ödeme
Taksitli Satış
İade
Ara…
DönemÖdeme TipiDurum
Filtrele
MüşteriRezervasyonÖdeme TipiTaksitVadeDurumTutar
Kredi KartıTahsil edildi
HavaleBekliyor
Ödeme LinkiKısmi
Kredi KartıTahsil edildi
HavaleBekliyor
Ödeme LinkiKısmi
Kredi KartıTahsil edildi
HavaleBekliyor
123
Payment plan
Ödeme Planı
Taksitli
Tahsil EdilenKalan
Taksit 1
Ödendi
Taksit 2
Ödendi
Taksit 3
Bekliyor
Taksit 4
Bekliyor
Ödeme Bağlantısı Gönderİade
Tied to the saleEvery collection is linked to its reservation and contract.
Instalments and refundsPayment plans, partial collections and refunds run on the same record.

System map

One data structure, six working areas.

AGORABuilt for Antonina Tourism
Customer
Records, contact and history
Sales
Quotes and contracts
Reservation
Capacity and passengers
Operations
Planning and tasks
Payment
Collections and instalments
Finance
Reporting and reconciliation

All six areas work on the same record; a change in one is reflected in the others instantly.

Design and engineering decisions

We analysed how the work actually ran, then built a structure that works better.

01We built the system modularly, following the real operational flow.

02We let each department use the same data in the way its own work requires.

03We simplified repeated and unnecessary steps.

04We built an extensible foundation so new needs can be added.

Outcome

15

All modules in the contract scope were delivered.

17+

Additional modules and features were built.

2024

The system went into active use.

A central system was established where sales, operations and finance teams work on the same data structure.

We can build a system like this together.

Instead of handing you a template, we understand how your company actually works and design the right structure.